On Page Seo or On page Search Engine Optimization is the process of making sure your website is search engine friendly. There is certain things which need to be done in order for your website to meet the standards that are set forth. If these things things are not done then it will negatively affect your website's rankings.
1. Meta Tags- You have to have all of your meta tags in their proper places. Keyword,description, title,hi,h2,h3,h4 tags must be in place. Keyword tags are the tags that the search engines attach to your website.So when someone types your keyword into the search engines they will see your site. The description is what you see when you type in the keyword in the search engine. The description is a brief summary of what your page is.You have to make your description relate to your website and the particular page. You can't have a description about acme and your site is about dog training. The title tag is the title that is seen on top your page.It's also seen above the description. The title should also have your keywords in it.Your H,1,2,3,4 tags are important areas where your main keywords should be. This is where the search engine spiders look.
2. Sitemap- Every site should have a sitemap. This is an area that shows the search engine where all of the pages of your website is. This is important for them to see. They honor you for doing this. You can go to Google and submit your Google sitemap.
On page SEO really wont impact your results on the Search Engines if your keyword has more than 50,000 competing pages. If you have lower competing pages it's usually local audiences that a website is going after. If you have more than 50,000 competing pages you should still do these things but they don't matter. If your H1,2,3,4 tags aren't their than you will not get penalized. However, if under that you must have H1,2,3,4 tags, and the rest of the tags.
